OBM International

Content Writer

ID
2017-1031
# of Openings
1
US
Category
Marketing

Overview

About OBMI:

OBMI is a global master planning, architecture and design firm with an experienced team of professionals who are passionate about creating timeless spaces that transform the dreams of our clients into reality. We design luxury resorts and hotels, high-end private residences, and engaging urban areas that reflect the utmost respect for the land, people, and cultures they will impact. Architectural planning and design is in our DNA, but we are more than our day job. We are travelers, sculptors, photographers and mountain climbers, and our work inside the office reflects our adventurous, creative approach to life outside of it. For more than 80 years, clients have embraced OBMI as trusted advisors for our tireless dedication to them and our commitment to exceptional, beautiful design.

 

We currently have an opportunity for a Creative Content Writer ready to develop and implement a content strategy that positions the firm as a global leader in its industry. If you are looking for your next career challenge and becoming part of an innovative, industry design leader, we invite you to submit your credentials for review. Learn more at www.obmi.com/team.

 

Position Summary:

The purpose of this role is to work with, and support, the Marketing Department through development and implantation of the firm’s content strategy. Executed through the writing, editing, and proofreading of content for distribution across multiple online and offline channels. Tasks may include researching, writing and editing blogs, social media content, trade publication editorials, marketing collateral and other media. The role will also include composing and editing press releases, announcements, brochures, ads, invitations, case studies, and various other materials as directed.

Responsibilities

Essential Job Functions:

Research

  • Research and understand the company’s competitors and the industry’s landscape
  • Provide social media monitoring of industry trends, topics and influencers
  • Understand the role of keywords in content creation for SEO

Plan

  • Plan, develop, and implement content strategy to gain company visibility and credibility
  • Work with marketing team to develop and distribute thought-provoking editorial and commentary
  • Interview internal stakeholders to develop new content for print, web, digital, video projects, etc.

Execute

  • Research, write, and edit clear and compelling content for multiple audiences
  • Write unique keyword rich content for press releases, newsletters, blog posts, and social media
  • Research and write industry-related editorial for trade publications and websites
  • Confirm SEO keywords and variations are executed properly in all distributed content
  • Work with marketing department to publish SEO friendly content to WordPress website
  • Assist in proposal writing for regional offices
  • Assist in writing company collateral including bios, case studies, projects sheets, etc.
  • Aid in development and execution of annual content calendar
  • Work with Director of Marketing to execute overall Marketing Strategy
  • Additional tasks as needed including occasional administrative support

Qualifications

           Must be able to write clear and compelling copy across all platforms

  • General understanding of A/E/C industry (preferred) or marketing of professional services
  • Extensive experience writing editorial or marketing content
  • Excellent communication skills with a high proficiency in writing English
  • Knowledgeable in marketing
  • Must be able to demonstrate reliability, initiative and ability to prioritize
  • Must have the ability to handle multiple projects simultaneously (often on tight deadlines)
  • Must be a team player willing to help others
  • Excellent organizational and interpersonal skills
  • Strong computer skills including Microsoft Office suite
  • Exceptional accuracy and attention to detail
  • 3-5 years’ experience as a content writer
  • Bachelor’s Degree in English, Journalism or Marketing preferred

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